LANSING, MI – Bethany Strickland of Owosso is the grand prize winner of the Michigan Department of Transportation’s (MDOT) 2015 Labor Day Mackinac Bridge Walk social media contest.
Strickland won a trip to the top of the Mackinac Bridge after the photo she shared with MDOT on Instagram was chosen at random. She will be able to take this once-in-a-lifetime tour sometime in 2015. Patricio Bolanos of Bolivia won a Pure Michigan gift pack for being the person to travel the farthest to walk the bridge this year and share his experience with MDOT on social media.
This is the fourth year for MDOT’s bridge walk social media promotion. More than 360 memories were submitted (up from 277 in 2014), including more than 330 photos and two videos. People from Michigan and all over the country, including California and Arizona, shared their memories of walking on the Mighty Mac over the years. On the day of the event, 275 memories were shared by bridge walkers, including Gov. Rick Snyder and Lt. Gov. Brian Calley.
“This social media event helps show the world what an exciting and shared experience the annual Labor Day Mackinac Bridge Walk truly is,” said State Transportation Director Kirk T. Steudle. “Even with less than ideal weather to start off the event, the spirit and fun of this year’s walk is evident in every memory shared. If you’ve never made the trip to take part in this Pure Michigan tradition, there’s always next year.”
The contest called for people to post their bridge walk memories from this and previous years on their Instagram or Twitter accounts using the hashtag #MightyMacWalk15, or to share their memories on MDOT’s Facebook page.
The “story” of the 2015 Labor Day Mackinac Bridge Walk social media promotion, including experiences, photos, and videos shared by the public, can be found on Storify at: https://storify.com/
The guided tour of the top of the Mackinac Bridge is courtesy of the Mackinac Bridge Authority. The free gift pack of Pure Michigan merchandise was donated by the Michigan Economic Development Corp.